Would have, should have, could have. All statements made by small business owners when they see they missed an important opportunity in the direction of their company. Statements that indicate that hind sight is always clearer than looking forward. Being able to identify threats and opportunities before they happen is a skill mastered by the best operators, and one you can learn to employ in your own business.
Look at any place where small businesses exist and you are bound to see a variety of businesses experiencing varying degrees of success. Some are struggling to keep the doors open, while others seem to be defying the odds. If you’re a small business owner, you might even be wondering how they do it. You appear to be operating in the same economy, with possibly the same offering, but they do it better. They have IT, but what do they have?