growing a small business

5 Tips for Marketing a Small Business

5 Tips for Marketing a Small Business

In celebration of Small Business Week, we wanted to share some of the most valuable tips for gaining new clients and marketing a small business. From expensive networking conferences to Facebook advertisements to media coverage, deciding which efforts are most effective can be overwhelming.

When it comes to marketing your business, you have to stop and ask yourself: what is the end goal? Is it attracting new customers? Boosting sales? Raising awareness? Once you have the end in sight, you can begin the process of creating your marketing plan with these 5 steps.